The Invincible Duo How do you know the Bawa siblings’ business model is solid? Veteran food writers and critics fawn over their products, and even though Artisan Meat products are easily available in the NCR, the demand is great in Mumbai as well. “We barely spend on marketing/advertising and rely heavily on word of mouth sales, I can't complain about our growth trajectory,” says a beaming Mehma. The siblings spent a lot of time in R&D and gauging customer demands in the first year. It took around two years to change people’s mindset and to educate them on the differences between Artisan Meats products and factory-processed meat. “In the third year, restaurants began to purchase from us, the revolution of...
Artisan Meats is the only name that gives you homemade meat products that you won’t find anywhere. The recipes have been tested for months before being zeroed on. Their regular menu consists of pork and chicken sausages, smoked chorizo, pancetta, whole smoked chicken..
What Makes It Awesome Somehow, it’s always a good time to have a barbecue, and the folks at Artisan Meats seem to agree. Get all your barbecue necessities in one place, thanks to Artisan Meats. They have got it spot on with sausages, cured meats and sauces that will make sure you’re the host with the most.
What's on offerHe zeroed in on smoked meats and raw sausages, but ensured the line of product changes every day. "I like change; my clients should we surprised with what I offer," he says. Bawa's meats lie encased in bags he sources from Italy, made of fine naturalsheep casing. Open the bag, warm the meat and pop it between breads for an instant gourmet sandwich. "They last in the fridge for up to a week, and in the chiller for two. Two months on, the quality begins to dip. A market meat will last for six months, but mine is free of preservatives and emulsifiers."